Full rebuild around POAS and margin-tiered Shopping. Budget moved to products that actually made money.
- +80%Revenue
- 1.54xPOAS
Watch the short breakdown to see why profitable scaling often breaks below the surface. Discover the 5 Profit Leaks we check before helping brands scale Google Ads with more control.
Watch the short breakdown to see the 5 Profit Leaks we check before helping brands scale with more control.
Four e-commerce accounts managed directly.
Full rebuild around POAS and margin-tiered Shopping. Budget moved to products that actually made money.
Best sellers isolated from low-margin products. Expansion structured by market before scaling spend.
From a €15,584 loss to a €7,623 profit. POAS tiers and decisive budget cuts did it in 30 days.
One broad PMax split by performance tier. Winners scaled separately, dead weight cut.
Results are anonymised examples from managed accounts. Every brand, market, margin, budget and implementation is different. These examples are not guarantees.
The audit is a real account review led by Adriaan Dekker, the same person who runs the strategy if there is a fit. You are not sold senior expertise and then handed to a junior account manager.
Adriaan has spent more than 10 years inside Google Ads accounts across international markets, with a practical focus on tracking, Shopping, Performance Max, product-level profit and controlled scaling.
“Adriaan completely changed how we look at our Google Ads. For the first time we know exactly where every euro goes and our campaigns are genuinely profitable.”
JV · E-commerce client · NetherlandsA quick check to see whether the Google Ads Profit Audit matches your stage, budget and ambitions.
Google Ads case studies
Swipe through four anonymised accounts and the Google Ads structure that moved each one closer to profitable scale.
Anonymised account results. Performance varies by brand, market, margin, budget and implementation.
The person behind the audit
Adriaan Dekker · Google Ads Profit Growth Partner
The Google Ads Profit Audit is led by Adriaan Dekker, the same strategist who reviews the account and leads the growth plan if there is a fit.
“For the first time we know where every euro goes — and our campaigns are genuinely profitable.”
JV · E-commerce client · Netherlands
Who this is for
Use this as a quick fit check before applying for the Google Ads Profit Audit.
Frequently asked questions
Quick answers before you apply for the Google Ads Profit Audit.
A focused diagnostic for scaling e-commerce brands that want to understand where Google Ads may be leaking profit, why scaling feels unstable, and what foundation is needed before increasing spend further. It is not a generic free audit; it is a fit-based review for brands that already have demand, data and serious Google Ads potential.
The issue often sits underneath the account: unclear tracking, weak feed signals, product-level profitability gaps, campaign structures built around the wrong products, or no clear rhythm for what to scale, cut, test or fix. When those leaks stay hidden, adding budget can make the account look bigger without making the business healthier.
Adriaan is personally involved in the audit and the account strategy if there is a fit. You are not sold senior Google Ads expertise and then handed to a junior account manager.
This is for e-commerce brands that are already selling, preferably spending around €15K+/month on Google Ads, and want more profit-level control instead of simply adding more budget to an unclear account structure.
Frequently asked questions
Quick answers before you apply for the Google Ads Profit Audit.
A focused diagnostic for scaling e-commerce brands that want to understand where Google Ads may be leaking profit and what foundation is needed before increasing spend. It is not a generic free audit; it is a fit-based review for brands with demand, data and serious scaling potential.
Profit leaks often sit underneath the account: unclear tracking, weak feed signals, product-level margin gaps, campaign structures built around the wrong products, or no clear system for what to scale, cut, test or fix.
Adriaan is personally involved in the audit and the account strategy if there is a fit. You are not sold senior Google Ads expertise and then handed to a junior account manager.
This is for e-commerce brands that are already selling, preferably spending around €15K+/month on Google Ads, and want more profit-level control instead of simply adding more budget to an unclear account structure.